After months of waiting, Zara Greenbelt store has reopened with flash, dash and a whole lot of substance.
Said to be “the most innovative store to date for Zara Philippines,” the three-floor shopping haven features a renewed image, new product display areas and highly efficient technology to ensure the best quality in customer service.
With more than 1,700 sqm of retail space, the newly refurbished store displays women’s, men’s and children’s fashion collections in an architectural concept produced entirely by the Zara Architecture studio. The interior space has been designed as a large, clean and neutral retail space to highlight the different collections on display.
Greenbelt features Zara’s latest retail concept for larger stores. It is equipped with efficient technological tools to offer customers a unique fashion experience integrated with the online platform. Some of the services integrated with the brand’s app include a fitting room reservation service, in-store pickup for online orders within two hours, and the ability to search for items online to check stock availability in the store.
The store also has other features, such as specific check-out areas for returns, automatic online returns point, assisted self-checkout area and customer cardboard recycling area.
As part of Zara’s commitment to efficient store design, construction and management, Zara Greenbelt has some of the most advanced eco-efficiency systems available.
The measures taken to reduce environmental impact include efficient heating and cooling systems, energy-saving LED lighting and the use of more environmentally friendly materials.
The store is connected to Inditex’s internal Inergy platform, which monitors the efficient consumption of the store’s air conditioning and electricity installations to enhance their management, identify the most efficient systems, improve maintenance and help define strategies to reduce energy demand.
Zara works continuously to reduce the environmental impact of its teams’ daily decision-making thanks to its holistic vision roadmap and milestones for the whole value chain. It also develops reuse and recycling programs to promote the circular economy and to reduce waste and the first-time consumption of raw materials.
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