EarthTalk – Which are the greenest toilet paper varieties? | KiowaCountyPress.net – Kiowa County Press

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Dear EarthTalk:
Which are the greenest toilet paper varieties?
Sam Atkins, Poughkeepsie, NY
When thinking of ways to live a greener lifestyle, toilet paper isn’t usually the first thing people think of, but the average American uses more than 50 pounds of tissue paper per year. Like other paper products, toilet paper is typically made from trees. As consumer demand grows, trees continue to be cut down at alarming rates. Between 1996 and 2015, loggers cut down around 28 million acres of woodland, an area roughly the size of the state of Ohio. Finding alternatives, or ways to cut down on paper use, is a great way to limit your impact on the environment.
© iStock – Mumemories
As new companies emerge and come out with new toilet paper options, the Natural Resources Defense Council (NRDC) has come up with a system to grade how sustainable certain toilet and tissue paper brands are. The grades rank from A+ to F and account for a variety of factors like the percentage of recycled material used in the toilet paper. A grade of A+ means that the toilet paper was made entirely of recycled materials, used a chlorine-free bleaching process, and had the highest percentage of post-consumer recycled paper. Post-consumer recycled means that the recycled materials came from products that had reached the end of their life cycle and would have otherwise ended up in landfills. When going green it’s also smart to look for “processed chlorine free” papers over bleached and “elemental chlorine free” papers, because the latter can emit cancer causing dioxins into the air and water when they are processed. Toilet paper brands that were awarded an A+ grade by the NRDC include 365 by Whole Foods Market, Green Forest, Natural Value and Trader Joe’s.
A grade of A means that the paper brands contain 100 percent recycled material, but a lower percentage of post-consumer recycled paper. Some good A rated toilet papers include Seventh Generation Extra Soft & Strong, Who Gives a Crap, and Everspring. The B and B+ grade is typically reserved for the emerging market of bamboo-based paper brands. While bamboo is less environmentally friendly than recycled material, it is still greener than using pure forest fibers. The other catch is that the largest bamboo producers are in China, which does not have the best track record when it comes to environmental and labor rights. Amazon Aware and Caboo are both B rated bamboo toilet paper brands.
Paper brands with a grade of D or F rely entirely, or almost entirely, on forest fiber for their toilet paper. There is no recycled material used in their product. Most of the well-known toilet paper brands are rated D or F, including Charmin, Cottonelle, Angel Soft and Scott 1000.
More sustainable toilet paper is typically more expensive than the lower rated brands and not everyone can afford to change their lifestyle and buy more expensive products. However, there are other ways to live greener. One option is to simply reduce the use of toilet paper, paper towels and facial tissues. Use what you need, but avoid being excessive. It’s not like paper just grows on trees!
EarthTalk® is produced by Roddy Scheer & Doug Moss for the 501(c)3 nonprofit EarthTalk. See more athttps://emagazine.com. To donate, visit https://earthtalk.org. Send questions to: question@earthtalk.org.
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Promoting Human Rights and Environmental Sustainability: Integrating Ethics into the Supply Chain – Foley & Lardner LLP

Companies of all sizes are increasingly scrutinized on adherence with Environmental, Social, and Governance (“ESG”) metrics. In particular, manufacturers and customers at both ends of the supply chain are evaluated on metrics related to their ethics practices related to the promotion of human rights and environmental sustainability. A recent survey of over 500 executives found that 80% of supply chain executives are increasing their efforts toward sustainable supply chain operations with the goal of reducing risks, increasing innovation, and generating a stronger return on investment for their stakeholders. Understanding, documenting, and strengthening ESG metrics that promote an ethical supply chain will likely be key to a company’s long-term viability. Applicable metrics include reducing environmental impacts, promoting sustainable practices, addressing labor rights, and combating modern slavery.
Addressing sustainability in supply chains can unlock a company’s sustainability potential because the supply chain accounts for more than 90% of most consumer goods companies’ environmental impact. Over 60% of the corporate members of the Carbon Disclosure Project used environmental metrics to both inform supplier management and to hold their business partners accountable to supply chain sustainability goals.
Moreover, consumers are increasingly demanding sustainability when choosing where to spend their money. Nearly half of U.S. consumers say they would change purchasing habits in order to reduce their impact on the environment. In addition, researchers at MIT’s Sloan School of Management found that consumers are more concerned than ever about where products come from and how they’re produced and estimate that consumers may pay 2-10% more for products that provide supply chain transparency.
Beyond stakeholder and consumer demand, governments are increasingly regulating and imposing requirements relating to the sustainability within supply chains. In the U.S., California recently passed the Climate Corporate Data Accountability Act, the Greenhouse Gases Climate-Related Financial Risk Act and the Voluntary Carbon Market Disclosures Act requiring certain climate-related disclosures. The Climate Corporate Data Accountability Act requires business entities with total annual revenues above $1 billion and doing business in California to publicly disclose their Scope 1 and Scope 2 greenhouse gas (“GHG”) emissions on an annual basis beginning in 2026, and their Scope 3 GHG emissions, i.e. all supply chain emissions, beginning in 2027. The Greenhouse Gases Climate-Related Financial Risk Act requires businesses with total annual revenues above $500 million doing business in California to prepare a climate-related financial risk report disclosing the entity’s climate-related financial risk and measures adopted to mitigate such risk.
The Voluntary Carbon Market Disclosures Act applies to companies that: (a) have made public claims about achieving net zero emissions, being carbon neutral or similar; (b) use voluntary carbon offsets to make carbon emission claims; or (c) operate a business that markets or sells voluntary carbon offsets. The Act requires these companies to make disclosures on their website for each offset program or project, including all information related to how the company determines such net-zero, “carbon neutral,” or other similar claims are accurate; how progress toward such goals is measured; and whether there is independent third-party verification of the data and claims. This Act applies to all businesses regardless of revenue size and became effective January 1, 2024.
While the U.S. Chamber of Commerce and other parties have filed suit against the California Air Resources Board challenging these laws, they may serve as a bellwether that governments are willing to demand sustainability related information about supply chains. The challenge related to these California disclosure laws is ongoing as of February 2024.
In the European Union (“EU”), importers of tin, tantalum, tungsten, and gold are required to report on supply chain due diligence obligations under the Conflict Minerals Regulation, which was established in 2021. In the E.U., the European Carbon Border Adjustment Mechanism imposes a charge on certain products imported from non-EU countries for emissions released during the product’s production. The Adjustment applies to the importation of iron, steel, aluminum, cement, electricity, and fertilizers from non-EU countries. The law also applies to processed goods made from these products. Importers are required to submit a declaration of the quantity of emissions associated with the covered imports and, starting in 2026, imports may be subject to a carbon charge.
The EU also proposed the Corporate Sustainability Due Diligence Directive in 2022, which would require the implementation of a sustainability due diligence strategy to identify, prevent, end, mitigate and account for adverse environmental impacts (as well as human rights impacts) across global value chains. This Directive applies to EU companies, including EU subsidiaries of non-EU parent companies, that have more than 500 employees and a net global turnover of more than EUR 150 million or more than 250 employees and a net global turnover of more than EUR 40 million with 50% of turnover generated in a high-risk sector, which are textiles, clothing and footwear, agriculture, forestry, fisheries, and food.
The EU’s Regulation on Deforestation also impacts supply chains. This regulation applies to operators, traders, and authorized representatives of cattle, cocoa, coffee, oil palm, rubber, soya, and wood products. The Deforestation Regulation was published in the EU’s official journal on June 9, 2023, and entered into force on June 29, 2023. The main prohibitions of this regulation will come into effect on December 30, 2024.
Addressing labor matters and eradicating slavery for every product in the supply chain is a key metric for creating a sustainable supply chain. Sustainability practices help support supply chain resilience during vulnerable or challenging periods and ensures that a company remains viable and successful in the long term. A key element of a sustainable supply chain is one that relies on ethical labor practices because governments are increasingly cracking down on slave and forced labor. In 2018, the U.S. Department of Labor listed 148 types of goods from 76 countries produced by child labor in its Comply Chain app to help American businesses eliminate child labor from their supply chains.
The U.S. Uyghur Forced Labor Prevention Act requires the Customs and Border Protection Agency to apply a rebuttable presumption that any goods, wares, articles, or merchandise imported from the Xinjiang Uyghur Autonomous Region (“XUAR”) were mined, produced, or manufactured wholly or in part by forced labor. This Act applies to all importers who seek to bring goods from the XUAR region, in particular cotton and tomatoes. Unless precleared under the statute, suspect goods will be detained and the importer will be required to provide documentation within 30 days of importation of clear and convincing evidence that the goods were not a product of forced labor.
Also in the U.S., California passed the Transparency in Supply Chain Act, which requires large retailers and manufacturers doing business in California to disclose efforts to eradicate slavery and human trafficking in their direct supply chains for tangible goods offered for sale. The Act applies to companies that meet all the following criteria: 1) identifying themselves as a retail seller or manufacturer on its California tax return; 2) conducting business in California; and 3) having annual worldwide gross receipts of more than $100 million.
In the United Kingdom (“UK”), the Modern Slavery Act was established in 2015 and sets legal requirements for companies to identify, prevent and mitigate modern slavery in their own operations and supply chains. In addition, the UK Gender Pay Gap Reporting requires annual reporting on the differences related to male and female employees for: hourly pay, bonus proportions, bonus amounts, and proportions of employees in quartile pay bands.
These initiatives are all aimed at increasing transparency around how human labor is treated in every step of a given company’s supply chain.
Sustainable supply chains are not only required by governments throughout the world – in many instances they are required for resilient businesses. While many laws in the U.S. aimed at sustainable business practices or other ESG metrics are facing challenges, new laws addressing these issues are being promulgated throughout the globe at a rapid pace and supply chain executives routinely indicate that sustainability matters are top of mind. Sustainability concerns are now a permanent part of doing business in a global economy. Developing strong policies around procurement, operations, data, and communication, including policies with respect to third-party supplier audits, independent testing for supplier materials, or supplier certifications, can support the overall sustainability of a company’s supply chains. Regulators, lenders, and investors will likely continue to scrutinize a company’s ESG policies and adherence to them when evaluating a company’s strengths, risks, and projections for future performance.
To subscribe to the Supply Chain Management series, click here. Be sure to check back for our next installment.
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Eco-friendly cars zoomed past LPG registrations last year – The Korea JoongAng Daily

A liquefied petroleum gas station in Korea [YONHAP]
Over half a million EVs registered in Korea as of last year
Hanwha Group may acquire Australian shipbuilder Austal
Temu’s operator, PDD Holdings, sets up entity in Korea
Naver pulls back from messaging app Line following data breach
Livestreaming platform Chzzk logs more users than Afreeca TV in March
Gov’t promises more money for green auto research
EVs are great unless you make auto parts
LG Chem shareholders approve battery business spin off
The irony of eco-friendly marketing (KOR)
The irony of eco-friendly marketing
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Your Customers Prefer Sustainable Products – Business News Daily

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Scientists around the world agree that the planet’s climate requires immediate action to avert catastrophe. Recently, the Breakthrough National Centre for Climate Restoration in Melbourne, Australia, estimated that a “near- to mid-term existential threat to human civilization” could take place in the next 30 years if the issue isn’t addressed. According to a survey by The Economist, consumers believe that brands have as much responsibility as governments to create positive environmental change. [Related: What Is Corporate Social Responsibility?]
graphic about 71% rise in sustainable goods
Over the past five years, there has been a 71% rise in online searches for sustainable goods globally, according to The Economist Intelligence Unit. Consumers are engaging with sustainable businesses in ways that they previously ignored. This trend isn’t just in first-world countries. Consumer satisfaction in developing and emerging economies is also tied to concerns around climate change, and many want businesses to commit to protecting nature and natural systems. Learn from companies like PayPal that prioritize social responsibility, setting an example for employees and customers.
survey responses graph
According to a survey from McKinsey & Co., 66% of all respondents and 75% of millennial respondents say that they consider sustainability when they make a purchase. Customers now align themselves with brands that are compatible with their values and priorities. With environmental stability as a high priority for many people, it’s important that businesses do their part to lower their carbon footprint.
While the data suggests that more consumers form relationships with brands that pay attention to their products’ environmental impact, researchers at Accenture were quick to point out that affordability and quality were still the main driving factors behind a vast majority of purchases.
survey results graphic
Among the respondents, 89% said they cared the most about the quality of a product when choosing a product to buy, with price coming in at 84%. While consumers are right to consider the financial impact of a product, researchers said 49% cited health and safety and 37% cited environmental impact as factors they consider before purchase.
survey response graph
Furthermore, researchers said 72% of respondents reported that they were actively buying more environmentally friendly products than they did five years ago, while 81% said they expected to buy even more over the next five years.
“The shift in consumer buying, with more consumers willing to pay extra for environmentally friendly products, reinforces the need for companies to increase their commitments to responsible business practices,” said Jessica Long, managing director of strategy and sustainability at Accenture. “Companies across industries have started to lead with purpose, including embracing the circular economy as a greater opportunity to drive growth and competitive agility.”
Many customers are willing to pay more for sustainable products with high-quality, environmentally friendly packaging.
In addition to consumers’ growing awareness of how their products are packaged, the survey’s findings show that people are paying attention to the global climate crisis.
survey response graphic
Approximately 1 in 4 respondents – 26% – said they believe that of the nine industries included in the survey, the chemical industry is the least worried about its environmental impact. Participants also ranked the chemical industry lowest in terms of communicating how its products affect the environment, with 72% stating they were “not very confident or not confident at all.”
The chemical industry is considered a major driver of recycled and reusable materials around the world. Plastics, widely thought to be a major global pollutant, are manufactured by some of the chemical industry’s biggest companies. We’ve outlined a number of eco-friendly business ideas for entrepreneurs.
“While some of the survey results are encouraging, there are also implications for chemical companies, including the need to overcome negative consumer sentiment and to produce sustainable materials at a competitive price,” said Rachael Bartels, a senior managing director at Accenture who leads its chemicals and natural resources practice. “The chemical industry is a critical enabler to the circular economy and can speed up its adoption, and the reality is the industry must get in front of this now, or risk being left behind.”
environmentally friendly survey responses
Asked which of the packaging materials widely used today is the least environmentally friendly, 77% of respondents said plastic. Paper was considered the most environmentally friendly by 55% of participants.
graphic about creating 38,500 new jobs
If the chemical industry can rise to the challenge, American Chemistry Council (ACC) officials estimate that the recyclable nature of plastics could create 38,500 new jobs and add billions of dollars to the U.S. economy. It could do that, ACC said, by “expanding the use of pyrolysis and other advanced plastic recycling technologies.”
Consumers are generally interested in doing what they can to live more sustainably and expect businesses to play a part in that. While many consumers actively seek out brands and businesses that align with their values, they’re also willing to switch products or companies when something violates their ethics. Consumers are also willing to be outspoken about these transgressions in public forums. Many take to social media to address their concerns and complaints, and some are willing to protest companies at their physical locations. It becomes bad business for companies to ignore the values and concerns of the most loyal and active customers, as they could face a decline in sales and PR backlash. [Related: How to Drive More Sales]
Sustainably sourced goods also create an opportunity for profit. In the United Kingdom, the market for these products was worth £41 billion (about $56 billion) in 2019. In India, sales of organic and sustainable products have increased by 13% since 2018. 
Consumers are more attracted to brands with sustainable practices and products – and those businesses turn a profit.
Industries and companies are listening to their consumers about what they want. Over 50% of C-level executives in the fashion and textile industry have claimed that consumer demand is driving their brands to create sustainable products and best practices. Many of these companies have been sourcing sustainably produced raw materials to create their apparel.
The trend of sourcing organic and sustainable materials has also been seen in the food, cosmetic and pharmaceutical sectors. These industries have been making a concerted effort to use sustainable materials. Consumers have the ability to drive entire industries to change, and the benefit for those companies is that they have a positive increase on their market sector.
Sean Peek contributed to the writing and reporting in this article.
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Mitigation and Adaptation – Science@NASA

NASA is a world leader in climate studies and Earth science. While its role is not to set climate policy or prescribe particular responses or solutions to climate change, its purview does include providing the robust scientific data needed to understand climate change. NASA then makes this information available to the global community – the public, policy- and decision-makers and scientific and planning agencies around the world.
Climate change is one of the most complex issues facing us today. It involves many dimensions – science, economics, society, politics, and moral and ethical questions – and is a global problem, felt on local scales, that will be around for thousands of years. Carbon dioxide, the heat-trapping greenhouse gas that is the primary driver of recent global warming, lingers in the atmosphere for many thousands of years, and the planet (especially the ocean) takes a while to respond to warming. So even if we stopped emitting all greenhouse gases today, global warming and climate change will continue to affect future generations. In this way, humanity is “committed” to some level of climate change.
How much climate change? That will be determined by how our emissions continue and exactly how our climate responds to those emissions. Despite increasing awareness of climate change, our emissions of greenhouse gases continue on a relentless rise. In 2013, the daily level of carbon dioxide in the atmosphere surpassed 400 parts per million for the first time in human history. The last time levels were that high was about three to five million years ago, during the Pliocene Epoch.
Because we are already committed to some level of climate change, responding to climate change involves a two-pronged approach:
Mitigation – reducing climate change – involves reducing the flow of heat-trapping greenhouse gases into the atmosphere, either by reducing sources of these gases (for example, the burning of fossil fuels for electricity, heat, or transport) or enhancing the “sinks” that accumulate and store these gases (such as the oceans, forests, and soil). The goal of mitigation is to avoid significant human interference with Earth’s climate, “stabilize greenhouse gas levels in a timeframe sufficient to allow ecosystems to adapt naturally to climate change, ensure that food production is not threatened, and to enable economic development to proceed in a sustainable manner” (from the 2014 report on Mitigation of Climate Change from the United Nations Intergovernmental Panel on Climate Change, page 4).
Adaptation – adapting to life in a changing climate – involves adjusting to actual or expected future climate. The goal is to reduce our risks from the harmful effects of climate change (like sea-level rise, more intense extreme weather events, or food insecurity). It also includes making the most of any potential beneficial opportunities associated with climate change (for example, longer growing seasons or increased yields in some regions).
Throughout history, people and societies have adjusted to and coped with changes in climate and extremes with varying degrees of success. Climate change (drought in particular) has been at least partly responsible for the rise and fall of civilizations. Earth’s climate has been relatively stable for the past 10,000 years, and this stability has allowed for the development of our modern civilization and agriculture. Our modern life is tailored to that stable climate and not the much warmer climate of the next thousand-plus years. As our climate changes, we will need to adapt. The faster the climate changes, the more difficult it will be.
While climate change is a global issue, it is felt on a local scale. Local governments are therefore at the frontline of adaptation. Cities and local communities around the world have been focusing on solving their own climate problems. They are working to build flood defenses, plan for heat waves and higher temperatures, install better-draining pavements to deal with floods and stormwater, and improve water storage and use.
According to the 2014 report on Climate Change Impacts, Adaptation and Vulnerability (page 8) from the United Nations Intergovernmental Panel on Climate Change, governments at various levels are also getting better at adaptation. Climate change is being included into development plans: how to manage the increasingly extreme disasters we are seeing, how to protect coastlines and deal with sea-level rise, how to best manage land and forests, how to deal with and plan for drought, how to develop new crop varieties, and how to protect energy and public infrastructure.
NASA, with its Eyes on the Earth and wealth of knowledge on Earth’s climate, is one of the world’s experts in climate science. NASA’s role is to provide the robust scientific data needed to understand climate change. For example, data from the agency’s Gravity Recovery and Climate Experiment (GRACE), its follow-on mission (GRACE-FO), the Ice, Cloud and land Elevation Satellite (ICESat), and the ICESat-2 missions have shown rapid changes in the Earth’s great ice sheets. The Sentinel-6 Michael Freilich and the Jason series of missions have documented rising global sea level since 1992.
NASA makes detailed climate data available to the global community – the public, policy-, and decision-makers and scientific and planning agencies around the world. It is not NASA’s role to set climate policy or recommend solutions to climate change. NASA is one of 13 U.S. government agencies that form part of the U.S. Global Change Research Program, which has a legal mandate to help the nation and the world understand, assess, predict, and respond to global change. These U.S. partner agencies include the Department of Agriculture, the Environmental Protection Agency, and the Department of Energy, each of which has a different role depending on their area of expertise.
Although NASA’s main focus is not on energy-technology research and development, work is being done around the agency and by/with various partners and collaborators to find other sources of energy to power our needs.
For further reading on NASA’s work on mitigation and adaptation, take a look at these pages:
Explore Earth Science
Earth Science in Action
Earth Science Data
Facts About Earth
NASA explores the unknown in air and space, innovates for the benefit of humanity, and inspires the world through discovery.

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6 tips for marketing the benefits of electric vehicles and other eco-friendly cars – CBT Automotive News

Your #1 source for auto industry news and content
Your dealership is or will become an expert on electric vehicles. Take advantage of this mastery by promoting what you know. 
Electric vehicles (EVs) are increasingly gaining favor with eco-conscious consumers looking for more sustainable transportation. However, marketing the environmental benefits of EVs to this audience requires a well-thought-out approach. These efforts need to include highlighting the ‘green’ aspects of EVs. With this in mind, let’s review effective techniques that dealerships can use to appeal to environmentally-minded buyers. 
More and more consumers think about environmental impact in their purchase decisions. This is especially the case with car buyers. According to the Pew Research Center, 72% of shoppers considering an EV say helping the environment is a key motivator. Meanwhile, 70% see saving money on fuel as another advantage, and 12% like keeping up with the latest vehicle trends.
These preferences work well with clearly identifiable EV benefits, including:
There are also several eco-friendly EV features that can be promoted in marketing. These are ‘green’ attributes that demonstrate a dealer’s environmental consciousness and build trust about a commitment to sustainability.
Along with being eco-conscious, EV buyers tend to be tech-oriented, and drawn to innovation. Savvy dealer marketers will build off these interests by accentuating the high-tech features integral to all-electric cars. Examples include:
Be sure that your messaging isn’t just about environmental benefits and technical specs. EV buying still involves emotions, so marketing should reflect this. Here’s an opportunity to get creative as cleverly worded campaigns capture the excitement of car buying while citing EVs’ underlying benefits.
We’ve covered what to say to EV-minded shoppers. Here’s how to say it. 
Creating a simple and memorable phrase will anchor the related marketing efforts, whether you’re thinking of a long-term tagline or a short-term slogan. If your creative juices aren’t flowing, give artificial intelligence a try. Head over to ChatGPT (you’ll need to set up a free account) and ask, “What are some taglines that can be used for a car dealer wanting to promote electric vehicles?
You’ll get many responses, like “Driving Green Has Never Been Easier” and “Take Charge of Your Commute.” Searching Google and the U.S. Patent and Trademark Office database should confirm if you’re treading on someone else’s efforts. 
Creativity will also have to prevail in the content your dealership produces to market its EVs. Not only will these videos, social media posts, and emails have to be visually engaging, they’ll need to educate and inform. Use infographics to break down complex data into more digestible information. Show real-world scenarios to demystify unfamiliar EV activities (like vehicle charging or one-pedal driving). 
Identify environmental organizations that can lend credibility when marketing an EV’s sustainability benefits. Look for branches of national operations or local green nonprofits. These tie-ups can promote an eco-friendly brand image and help forge connections with environmental advocates who might not otherwise step foot into your showroom. 
Ensure that your digital outreach is crafted to target eco-conscious consumers. This starts with dedicated landing pages highlighting the environmental advantages of your dealership’s EV offerings. A revamped SEO strategy and focused social media and email campaigns must also come into play.  
Test drive events enable dealers to get eco-conscious and EV-curious shoppers behind the wheel. These hands-on experiences build engagement by demonstrating the real-world practicality of EVs. While activities associated with Earth Day are natural, look for other venues, like farmers’ markets, that also have a green values connection. 
Your dealership is or will become an expert on electric vehicles. Take advantage of this mastery by promoting what you know. 
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